BizAsia is a very reliable media and entertainment website that was launched in 2001. It holds a popular place for being a verified source for news, information, and opinions. Its concept is one of a kind and in 2014 it was awarded the Best Website at the Asian Media Awards. BizAsia appeals to the audience on a global level and receives a large user engagement every single day.

  • Industry

    Media & Entertainment IndustryMedia & Entertainment

  • Country

    United KingdomUnited Kingdom

Project Summary

A fully functional WordPress website BizAsia was redesigned up to its complete potential with the new theme and additional sections. All the client’s requirements like the dynamic and section-wise display of new, current, and relevant blogs, daily/weekly newsletter implementation, Ads placement, and finally Google Analytics for valuable insights were executed. It was a great experience for the team to work on such an incredible concept. The client was also impressively satisfied with the final output and implementations.

  • The client required us to redesign their news blog website with an entirely new theme keeping all the previous data of news and other media intact without any loss
  • It was also required to create a Newsletter sign up. A way in which the admin could send daily/weekly emails to the users who sign up to receive interactive news and other media.
  • One of the challenges was data migration of all the old news and blogs as it was in abundance. Being a news and blog site, a lot of information is shared on the website every single day. Migrating this information by categorizing without any losses was a challenge.
  • It was required that the blogs would dynamically appear in different sections of the homepage.
  • Strategic Ads placement was one of the crucial tasks.
  • The dynamic newsletter showcases daily/weekly blogs. It was to be assured that it displays the latest blogs.
  • Narola Infotech team of adept developers proposed to redesign the website with WordPress under the child theme.
  • Keeping the requirements of the particular website in mind, custom layout templates were used and implemented.
  • For resolving the successful development of the Newsletter, Mailchimp was used.
  • In order to gain insights and successful running and implementation of the BizAsia website, we used the Google Analytics tools.
  • A dynamic website was implemented successfully along with Newsletter implementation as asked by the client.
  • WordPress
  • Mailchimp
  • Google Analytics
  • Advanced Custom Fields (ACF)
  • PHP
  • MYSQL

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