Every Tinder clone app tries to make it big by attracting users and retaining them. However, almost 50% users uninstall an app within 30 days of installing it in the United States.
That is the reason why many apps fail to make a mark and fail. But the question that arises is why this happens and how to overcome it.
The main reason for such a high uninstall rate is lack of app maintenance. Bugs and technical errors ruin user experience and if it persists, users leave the app and switch to their competitors.
So how can you prevent this from happening when you develop an app like Tinder?
That is what this article is all about.
Why Tinder Clone App Maintenance is Important
1. Protection Against Sudden Technical Breakdown
The worst nightmare of any owner of an app like Tinder is the sudden breakdown of the app or any feature of the app. That can happen because of any unprecedented reason. But you can overcome this by preparing adequately for it.
And how do you do it?
By keeping a dedicated team of developers on call all the time who will take care of any issues that arise. This team will also oversee and implement all the updates to make sure it doesn’t compromise the app’s functionality and security.
Maintaining an app is the best insurance you can get for your business.
2. Updates and Adding New Features
If you want your app to stay relevant, you must adopt the latest trends. Also, you must listen to your users and make changes regularly to your app to suit their needs. This calls for regular updates which increases the probability of something going wrong if it isn’t done properly.
This way, you will stay ahead of your competition, and users won’t have any reason to uninstall the app. Therefore, the benefits fully compensate for the cost to maintain an app.
3. High Standard of Security
Although regular updates are a necessity, it does make the app vulnerable to security threats. Since users will make online payments for subscriptions or digital products, their financial information might be in jeopardy.
It is of utmost importance that your app follows all the security protocols. If there are any changes in those protocols, make sure you update them accordingly. Also, you must offer secure payment gateways to users on your app.
App maintenance makes it possible for you to carry out these critical changes. A dedicated team of developers will make sure that they leave no stone unturned to make your app fully secure.
4. Upgrading UI/UX
Just like features, new trends arise in user interface too. You can keep a close look at the UI/UX elements that have become irrelevant and the ones that are in vogue. In fact, removing unwanted elements will reduce the storage your app consumes.
Users will appreciate this very much as we ourselves are very particular about utilizing our phone storage.
It is up to your developers to identify the trends and “what’s in” to improve your user interface and experience. These constant updates and changes make it essential to consider the mobile app maintenance cost.
5. Maintaining User Trust
All the steps listed above about updates, security, etc., are significant to keep your users satisfied. However, if your app keeps falling prey to cyber-attacks and technical breakdowns, your users will soon lose trust.
For your business to sustain, it is important to maintain long-term goodwill and improve user retention rate. That requires confidence in your user about your app that it won’t break their trust regarding security and experience.
That alone is sufficient to make up your mind about app maintenance and hiring a dedicated team for it.
What Impacts the Cost of Tinder Clone App Maintenance
1. Monitoring Performance
This is one of the most important aspects of app maintenance that you need to focus on post-launch. Analyzing metrics and then making changes accordingly forms the most important part of app maintenance. That is something that you shouldn’t compromise on.
You can use tools like Google Analytics to monitor the performance of the app. If you want a deeper analysis, you can always go for paid tools too. That will increase the cost of maintenance but will provide you with more meaningful insights.
In the end, this cost will depend on the tools you need and the kind of analysis you want.
2. Fixing Bugs
Bugs have the annoying habit of occurring suddenly and disrupting the smooth flow of activities. If these bugs are not dealt with immediately, they can make users lose trust in your Tinder clone app. And that would be really hard to bounce back from.
The reason could be anything like server updates, device modifications, hosting upgrades, etc. Depending on the type of issue and how long it will take to solve, the cost of finding defects and fixing them might vary.
Additionally, a number of additional factors, like the level of coding complexity, security standards, the team’s level of expertise, etc., affect how well Android and iOS apps are maintained.
3. Hosting Services
Hosting is an ongoing expense and is a must for your app development. As a result, you can allocate money for application maintenance and support in accordance with your budget, and that will provide you temporary access to the server.
In addition to the hosting period, the nature of your app’s data will also be important. Additionally, you should examine the server’s media support, CPU RAM, additional options the hosting company provides, etc. Leading companies like Amazon Web Services, Hostgator, and others provide exclusive discounts on hosting services.
4. User Experience
Responding quickly to user complaints and feedback is critical to improve user experience. Apart from that, the main challenge is implementing the changes according to user demands. You will require a team of developers to integrate those changes into your app without causing any errors.
Although this might come at a cost, it will help you foster a healthy long-term relationship with your Tinder clone app users. In fact, every app maintenance activity that you indulge in and pay for, is meant to improve the user experience.
Narola Infotech is a leading Tinder clone app development company. We offer affordable app maintenance services that facilitate user retention and business success. Our developers are experienced and have made similar apps before. You can contact us any time to discuss your requirements for app maintenance.