How to Monetize A Free Instagram Clone AppLooking at the success of Instagram, creating an app like it could be the investment of a lifetime! Once you develop an unpaid social media app, you will be looking for ways to earn from the app. You won’t have to rack your brain as an array of earning methods are openly available. These are the most popular methods of monetizing your Instagram clone app.
AdvertisementsAdvertising as an app monetization strategy is the best way to monetize your app easily without trying too hard. Partner with a third-party ad network and choose which ads you want to display. Choose a product category that will align with your target audience’s interests. You can earn every time an ad is displayed, clicked, or when the advertised product is purchased (product ad) or installed (app ad). This in-app ad integration is leveraged by all apps on the market today. These ad types exist and can be implemented during your app’s development.
In-app video ads
Freemium UpsellFree apps need monetization methods that won’t turn away users with hefty prices or troublesome ads. A large number of free apps use freemium upsell to generate profits as users are always looking for new features and the latest trends in social media. An Instagram clone can incorporate its own premium paid features. Users can pay to get access to these features that improve the app experience and give extra perks. Examples are picture filters, frames, and themes, etc.
In-App PurchasingA feature that has just made its way to social media apps is the ability to complete in-app purchases from within your Instagram clone app. You could adjust your app to let users keep track of their purchases with an in-app purchases inventory. The advancement of mobile app development has made it possible for users to pinpoint their desired product through Instagram and checkout without leaving the platform. In effect, you can charge a small commission percentage for every transaction successfully taking place on your platform. By offering in-app purchasing, you could potentially rival eCommerce businesses. Another option is to develop a platform like the Merch by Amazon one. In this option, users create a product and promote and market it over your platform, benefiting both parties.
Referral MarketingAnother monetization technique is referral marketing. In this app monetization model, your app will promote a certain brand’s product or service. In exchange for this promoted visibility, the respective brand will pay you. How much money you are paid depends on which of the referral marketing models you select.
Cost Per Click (CPC)
Cost Per View (CPV)
Cost Per Install (CPI)