Last Updated: January 3, 2024


Mrunali Gaikwad


Managing a business requires managing various operations. While your business needs to function smoothly online, custom software development paves a long way for it. Nevertheless, growing businesses need a solution that works in all directions and combats any challenges that might occur. 

In this blog, 

  • What is custom software development 
  • Different types of custom software 
  • Examples of popular custom software 
  • Why does your business need a custom software 


Business applications and software play a major role in the smooth functioning of the organization and the maximization of profits and customer base. Despite the presence of many similar enterprises and their software, you can make your business stand out with better services and unique offers. In this context, custom software development can help you a lot more than you expect. 

custom software

Certainly, growing businesses can see and experience the benefits of having customized software. However, since we often find our clients curious about the details, we decided to answer some of the most common questions they ask. So, keep reading to know more about custom software types and examples and what kind of services you would find for the same. 

What is Custom Software Development

Every business has a unique set of objectives and different challenges. Custom software solutions are built especially to combat those business challenges and ensure smooth operations along with profit maximization. 

Custom software is developed according to a company’s branding, management, business processes, and goals. They are different from off-the-shelf software products which only meet the basic operational requirements and lack uniqueness. Thus, custom software bridges the gap between the latter, allowing businesses to target specific audiences and more potential customers. 

Learn More: What is Custom software development and it's advantage

Popular Brands that Use a Custom Software Solution

According to industry leaders, custom software solutions have made it possible to drive-in innovation in business technologies. Moreover, there are many reasons an organization uses custom software. Some of the most common purposes are: 

  • It automates manual data entry 
  • Reduced costs, low risk, and prevention of duplicate work  
  • Employees can focus on higher-level activities, thus, saving time 
  • Better resource management and data sharing 
  • Less manual errors

Besides, there are a lot of other benefits for which more and more companies are looking forward to custom software development service.  

Types of Custom Software Solutions (With Examples)

You must have heard about the most common types of custom software development solutions already. However, when seeking services for one of those solutions, it’s necessary to know the details. So, let’s dive right into it. 

Types of Custom Software

Content Management System (CMS)

With a content management system, you can update the content on your website such as posts, blogs, documents, etc. without a web developer. Thus, it helps businesses manage basic tasks easily and enhance the major parts of their website. A CMS lets you create new pages on your website without having to write the code from scratch. Also, it reduces a lot of costs that might be incurred for creating web pages, image storage, and managing other necessary tasks. 

Content Management Systems Top Features 

  • Better management of unstructured information 
  • Focus on content creation/production 
  • Deliver content through apps 
  • Support content categorization and workflow 
  • Store various digital files in nested folders  
Companies that Use Their Own Custom CMS

Customer Relationship Management (CRM)

As the name suggests, Customer Relationship Management (CRM) software lets businesses track people such as their customers, referrals, potential customers, and vendors for the marketing and sales department. Besides, it allows you to manage customer relations in a better way by storing and organizing all the customer data in a single repository. You can easily track performance and productivity since it automates common processes.  

Customer Relationship Management Software Top Features 

  • Helps to store customer details such as name and address 
  • Tracks interaction history and subsequently, document any communication with potential or existing customers 
  • Facilitates lead management 
  • Integration with Gmail, Yahoo, Outlook, etc 
  • Manage quotes/proposals 
Companies that Use Their Own Custom CRM System

Enterprise Resource Planning System (ERP) 

Enterprise resource planning (ERP) systems help businesses in managing their day-to-day operations. These include tasks such as project management, supply chain operations, accounting, compliance, procurement, risk management, etc. Therefore, you can combine several important business activities into one, easy-to-use, customized system. Thus, seeking a custom software development service for the same will eliminate unnecessary data duplication. 

Enterprise Resource Planning Systems Top Features  

  • Easy analysis and monitoring of data-driven tasks as a result of a fully-integrated and intuitive platform 
  • Complete various tedious tasks easily such as data entry, accounting, invoicing, reporting, etc. 
  • Manage sales and revenue for a business 
Companies that Use a Custom ERP System 

Operations Management Software 

Operations management software helps businesses to automate manufacturing capabilities and manage various business processes at once. However, this software mainly aims to make the processes effective and efficient to ensure the delivery of the best results to the customers. 

Operations Management Software Top Features 

  • Makes operations more reliable with analytics-based planning 
  • Initiates standardized operational processes, also, improves quality and regulatory compliance of production outputs  
  • Subsequently, reduce inventory costs with accurate inventory tracking and planning 
  • Lower operational risks and highlight operational issues such as defective products and delays 
Companies that Use Custom Operations Management Software

Enterprise Software Solutions

Enterprise software solutions help companies to improve their business and management reporting tasks. This includes operations such as interactive product catalogs, easy online payments, automated billing systems, and enhanced security. Thus, custom software development with these objectives can bring about great results. 

Enterprise Software Solutions Top Features 

  • Track, analyze, and report data to help finance teams 
  • Offer an end-to-end employee management platform 
  • Thus, enhance the efficiency of the manufacturing process by planning, and sourcing raw materials and forecasts. 
Companies that Use Custom Enterprise Software Solutions

Custom Software Development For Your Business

We discuss a lot about how custom software can help your business grow with greater efficiency. Yet, here are some major benefits of getting a custom software development service for your enterprise. 

  • Custom software is developed specifically according to your business requirements and challenges. 
  • It’s a great long-term investment that eliminates the need to purchase costly hardware solutions and licenses for business operations, consequently, help you save resources. 
  • Since it's built especially for your business and will be used within the organization, a custom software solution is a more secure alternative. 
  • Although it seems complex, you will get dependable technical support as the custom software development company you hire will guide you continuously. So, choose your development partner wisely. 
  • A custom software solution can be easily integrated with the existing technologies and software you are using, subsequently making things easier.  
  • A skilled and reliable development team will offer you a product that easily fits into the software ecosystem; thus, making your business more competent.  
  • Custom software solutions are flexible. Therefore, they can be changed as per your requirements from time-to-time. 

It’s important to do enough research while looking for a custom software development company in the USA or probably anywhere in the world. So, if you need some cues in this regard, 

Read Our Blog: Choose Right Custom Software Development Company

Hire Custom Software Developer For Your Software Development Needs

At Narola Infotech, we function as a team of skilled and experienced developers, designers, and quality analysts. Over the last 18+ years, we have delivered thousands of successful projects. So, if you are seeking reliable, custom-made software for your business or have questions regarding it, feel free to reach out.

Frequently Asked Questions (FAQ)

See the answers to some of our most commonly asked questions below.

The time taken for completion of a custom-made tech solution is dependent on various factors. Most importantly, approach, use of ready-made resources, level of customization, frameworks and integrations, etc.

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